MY BRAND 


Brand essence programmes and creative exploration workshops. 

When we create with genuine passion for what we are creating, we “enthuse God” into that thing. Our job is then is to get people to see God - so to speak - as clearly as possible in whatever that is that we are creating.  



A BRANDS SUCESS IS MEASURED BY THE CONSISTENCY IT WITHHOLDS TO ITS ESSENCE








It’s in the DNA 
A brands success is measured by the consistency it withholds to its essence. When we find the essence, we then see what that essence does by nature of being itself, in the same way that we know that the essence of the sun is energy and the nature of that essence is light.


The experience we share will always come from its essence and the experience is, well.. all there is to our brand. It’s the direct means to provide a clear space for others to make decisions about our work or product. This along with a clear and pure intention - unstoppable.











Integrated clarity deepens our understanding of the mechanics of our idea/service and the essence into the structure of our business system, eco structure and design language.


Ideas are living entities that have a mind of their own. They work on their own terms. They have a philosophy. All we have to do is let them come through us, impersonal to what they become, like a mother to her child. 

We aren’t looking to sell. We are looking to serve. We collectively manifest ideas that we need into the this world, it just so happens that it’s picked up by only those with the resources to do it. The rest is up to those few to implement that idea into the world so the rest of us can find it, and benefit from it.


The journey is  simple:
step one: Essence
step two: Nature
step three: Limitations




In our age of mass Information and content, people understand and desire deeper value. We are distilling the mind from the mindless. Purpose, connection and inner value are now the primary modes of product and service motivation - and it is from the essence of our idea/brand that we connect this deeper value to the world.









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